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15 Октябрь 2009

Generation M Manifesto

написано в рубрике: Yachts for sale — Метки: — admin @ 12:20

From Umair Haque… Harvard Business Publishing :

My generation would like to break up with you.

Everyday, I see a widening gap in how you and we understand the world — and what we want from it.  I think we have irreconcilable differences.

You wanted big, fat, lazy “business.”  We want small, responsive,  micro-scale  commerce.

You turned politics into a  dirty word .  We want authentic, deep democracy –  everywhere .

You wanted financial fundamentalism.  We want an economics that makes sense for people –  not just banks .

You wanted shareholder value — built by  tough-guy CEOs .  We want real value, built by people with character, dignity, and courage.

You wanted an invisible hand — it became a digital hand. Today’s markets are those where the majority of trades are done  literally robotically .  We want a visible handshake: to trust and to be trusted.

You wanted growth — faster.  We want to  slow down  – so we can become better.

You didn’t care which communities were capsized, or which  lives were sunk .  We want a rising tide that lifts all boats.

You wanted to biggie size life: McMansions, Hummers, and McFood.  We want to humanize life .

You wanted exurbs, sprawl, and gated anti-communities.  We want a society built on  authentic community .

You wanted more money, credit and leverage — to consume ravenously.  We want to be great at doing  stuff that matters .

You sacrificed the meaningful for the material: you sold out the very things that made us great for trivial gewgaws, trinkets, and gadgets.  We’re not for sale: we’re learning to once again do  what is meaningful .

There’s a tectonic shift rocking the social, political, and economic landscape . The last two points above are what express it most concisely. I hate labels, but I’m going to employ a flawed, imperfect one: Generation “M.”

What do the “M”s in Generation M stand for?  The first is for a  movement . It’s a little bit about age — but mostly about a growing number of people who are acting very differently. They are doing  meaningful stuff that matters the most . Those are the second, third, and fourth “M”s.

Gen M is about passion, responsibility, authenticity, and challenging yesterday’s way of everything. Everywhere I look, I see an explosion of Gen M businesses, NGOs, open-source communities, local initiatives, government. Who’s Gen M? Obama , kind of.  Larry  and  Sergey . The  Threadless ,  Etsy , and  Flickr guys .  Ev,   Biz  and the Twitter crew.  Tehran 2.0 . The folks at  Kiva ,  Talking Points Memo , and  FindtheFarmer .  Shigeru Miyamoto ,  Steve Jobs ,  Muhammad Yunus , and  Jeff Sachs  are like the grandpas of Gen M. There are tons where these innovators came from.

Gen M isn’t just kind of awesome — it’s vitally necessary. If you think the “M”s sound idealistic, think again.

The great crisis isn’t going away, changing, or  “morphing.”  It’s the same old crisis — and it’s growing.

You’ve failed to recognize it for what it really is. It is, as I’ve repeatedly pointed out, in our institutions: the rules by which our economy is organized.

But they’re  your  institutions, not ours. You made them — and they’re broken. Here’s  what I mean :

“… For example, the auto industry has cut back production so far that inventories have begun to shrink — even in the face of historically weak demand for motor vehicles. As the economy stabilizes, just slowing the pace of this inventory shrinkage will boost gross domestic product, or GDP, which is the nation’s total output of goods and services.”

Clearing the backlog of SUVs built on 30-year-old technology is going to pump up GDP? So what? There couldn’t be a clearer example of why GDP is a totally flawed concept, an obsolete institution. We don’t need more land yachts clogging our roads: we need a 21st Century auto industry.

I was (kind of) kidding about seceding before. Here’s what it looks like to me: every generation has a challenge, and this, I think, is ours: to foot the bill for yesterday’s profligacy — and to  create, instead, an authentically, sustainably shared prosperity .

Anyone — young or old — can answer it. Generation M is more about  what  you do and  who  you are than  when  you were born. So the question is this: do you still belong to the 20th century -  or the 21st?

PS – Fire away in the comments with thoughts, questions, or — because I’ve left a ton of awesomeness out of this post — more examples of Gen M people and organizations.

posted by Scot McKnight @ 2:10pm Permalink Email This Add to »

Re: Except for the update in the technology, how does this differ from what people my age (high school and college in the ’70s) were saying when we were in our teens and twenties? (Club of Rome Report, “Small is Beautiful,” “Rich Christians in an Age of Hunger,” John Howard Yoder, etc.)

The “update in technology” is the key difference. All this great stuff can be done without any loss of MY standard of living… Only need to “rightly” define desired outcomes… Technology will save us… Somehow this still sounds like a defense of the doctrine of efficiency.

In this context check out David Hayward’s latest cartoon over at “the naked pastor.”

Yes, I agree with the sentiments here that an us/them mentality just doesn’t get it. Wise words in this thread, indeed.

http://yliapu.typepad.com/spiritualregurgitations/

I may not “like” it but it does state where alot of people are…the old people comment actually made me laugh. Anyway brother, thanks for posting it…I immediately moved it to my blog…great fodder for conversation!

Pam (#25) — Harumph, I say, as I settle my aging 40+-year-old frame into my Aeron chair. Wait till those HBS kids with the silver spoons in their mouths face a crisis for which they have to take real personal responsibility. In theological terms, wait till they come to realize that the world is sinful and corrupt to the core. There are no ideal choices in this world, only real, hard choices; there are very few positive revolutionary changes, only difficult, incremental ones. We all have to grow up and face our limitations eventually.

Now, excuse me, but I’m on my way to lunch with my colleague Mr. Scrooge. :-)

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